Delhi-based health and nutrition startup, Wellversed Health, raises a new investment round to put toward its products and services. 

The startup owns Ketofy, a food product brand focused on creating keto-friendly products. Wellversed focuses its efforts on helping its customers live long, healthy lives. 

The new investment comes from Yuvraj Singh via his venture capital firm, YWC Ventures. 

“Yuvraj Singh has a high synergy with our brand in terms of the change that we aim to bring to the society at large,” Co-Founder of Wellversed, Aanan Khurma said, as reported by Livemint. “He has high faith in the intent and expertise of our team, as we take on the challenge of redefining the way food and nutrition is perceived and consumed by people.”

Wellversed Health’s products are available on their website, Amazon, BigBasket, Healthkart and Milk Basket, among others. The startup has established a presence in tier-1 cities nationally and has helped 12,000 customers with their wellness journey, so far. 

“During my battle with cancer, I realized the importance of maintaining a good nutrition regime for our overall health and wellness,” Yuvraj Singh said, as reported by Livemint. 

Since its founding March 2018, Wellversed Health has developed products across eight health plans. 

The new pre-series A investment will be put toward the company’s research, development and global expansion and growth plans, among other areas. The startup was founded by Khurma, Aditya Seth and Ripunjay Chachan and currently sells approximately 50,000 items on a monthly basis. 

“Wellversed is redefining the way nutrition and food products are crafted,” Yuvraj said, as reported by Livemint. “It is not just another nutrition brand to me, it’s a technological innovation that paves the way for a fundamental change in the entire nutrition ecosystem.”  

As part of the deal, Singh will also help the startup with its plans for growth, while serving as its brand ambassador until 2023. 

(Picture courtesy: Wellversed Health)